The Green Dream

Branding & Visual identity

The concept of ‘The Green Dream’ is building up your own combination of aquatic plants with a glass container. Customers can enjoy and experience the fun of putting pieces together in their own way. While you open the product package, it is like opening a colorful puzzle box. The packaging design has comprehensively considered different needs about the transportation safety of E-commerce. Unlike the regular cardboard or roughly packaging, the air bag design will prevent the damage during shipping due to its unique cushioning effect.

WHAT WE DID
Research, Analytics & Insight, Brand Strategy, Brand Proposition, Naming, Brand Identity, Packaging Design, Product Design

Awards:
Top Awards Asia 2018, Japan
A'Design Award 2016, Italy - Golden Award
AGDA Design Awards 2016, Australis
46th Creativity International Awards, United States - Silver Award
Reddot Design Award - Communication Design 2016 (Packaging), Germany
Design And Design International Award 2016, Global - Selected Entry