ChillsDeli Food Products Trading
Branding & Visual identity
"ChillsDeli" is exclusive of imported cooking ingredients in high quality. Box Brand Design created"A Simple Ingredient" as their marketing concept. 3 basic ingredients in sophisticated style are served as main design elements. The brand message is delivered to the customers by the graphic design and interior design in their retail shops. Success of first store is well-recognized, ChillsDeili is going to expand their business to different regions in Guangdong.
WHAT WE DID
Research, Analytics & Insight, Brand Strategy, Naming, Brand Identity & Application, Environment Design
Award:
The 8th International Logo Biennial Awards, China - Gold Award
Hiiibrand Awards 2011, China - Nominations Award
HKDA Global Design Awards 2011, Hong Kong - Bronze Award
Taiwan International Graphic Design Award, Taiwan - Judges' Special Award