Sweetop - Mooncake Giftbox 2022

Retail & Packaging

Crape Myrtle under the moon. Leaping rabbits all over the sky.

The brand new mooncake gift box that SWEETOP has made significant efforts to create this year is based on the theme of Crape Myrtle. This is to echo the core concept of the brand and build a sense of brand image. In a romantic flower sea, tens of thousands of flowers are dotted about, and the orange moonlight illuminates them to reflect the beauty and motion of the sky. Symbolizing the Mid-Autumn Festival as a festival with a sophisticated atmosphere pleasing both the eye and the palate.

Creative Concept, Packaging Design, Printing Production